If you, the reader, have any interest at all, with an open mind, that there is a way to scale your business better and faster than your competition, PLEASE START HERE!!
How well do you know the numbers? How well does your team know the numbers?
If you don’t know what your CAC is (Cost to Acquire a Customer), then you don’t know how much you’ll need that customer to pay/ how long until they are considered paid for, let alone considered profitable.
If you don’t know that, then you don’t know how much you can spend before things start going “RED” aka burning dollars.
“He who spends the most EFFECTIVELY will always beat he who spends less, peroid.
Engage in customer acquisition in a place that is less competitive. Fewer competition means more competent marketers and superiour operating businesses will dominate EASILY.
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